alt text consultancy
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every image tells a story. I help you tell yours.
who I am
Welcome to the textBOX website. I'm Huw Alexander. I describe images for publishers, universities, museums, and organisations — making visual content accessible to everyone.​​​​
what I do
textBOX specialise in 4 main areas of accessibility:
Image Description
Clear, detailed, user-focused descriptions for every type of image.
Image Description Training
Bespoke sessions to help your team write better descriptions.
Alt Text Style Guides
Consistent guidelines tailored to your content.
ASPIRE
Accessibility statement reviews, accreditation, and writing.
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my clients
my work
Creating immersive image descriptions is both an art and a science. I love writing descriptions that capture the whole story.
ALT TEXT
A humorous flowchart illustrating what Freddie Mercury wants, does not want, and is not sure about, based on Queen song lyrics.
LONG DESCRIPTION
The description of the flowchart is presented in 3 main sections as follows.
Section 1. Context.
This playful flowchart categorises Freddie Mercury's desires and uncertainties as expressed through Queen song lyrics. The chart humorously applies a logical decision-tree structure to the emotional and often exuberant content of the band's music.
Section 2. Structure.
The flowchart develops from top to bottom across 3 main levels. All boxes are dark green with white text. Grey arrows connect the levels.
Level 1 contains a single box labelled Freddie Mercury. Level 2 contains 3 category boxes: Wants, Doesn't Want, and Isn't Sure About. Level 3 contains 6 outcome boxes representing specific lyrical references. An illustrated icon of Freddie Mercury appears in the upper left corner, depicting a simplified face with dark hair and his signature moustache.
Section 3. Walkthrough.
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Freddie Mercury wants:
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To break free.
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To ride his bicycle.
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It all, now.
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To make a supersonic man outta you.
Freddie Mercury doesn't want:
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You to stop him now.
Freddie Mercury isn't sure about:
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Living forever.
Description ends.
